It's a 10 Hair Care

Carolyn Aronson is an entrepreneur, philanthropist, and CEO of It’s a 10 Haircare. With over 20 years of experience as a hairstylist and salon owner, she founded the brand with the goal of creating high-performance products that truly deliver on their promises. Her most well-known product, the Miracle Leave-In Conditioner, is recommended by professional stylists and provides real salon-quality results in just one application. Carolyn Aronson’s guiding principle is to develop high-quality, easy-to-use products that combine multiple benefits and consistently deliver impressive results.