Wella Koleston Perfect Me+ Rich Naturals 5/18 Light Ash Brunetted

Permanent hair color, 60 ml

Article No.:
CT-6600-518

Delivery:
3-5 workdays

Wella Professionals' purest colour ever with ME+ Technology.
 
RICH NATURALS: For a natural and sophisticated look! Delicate, elegant and refined. Fashionable, harmonious shades with warm and cool accents.
 

• Pure, balanced colour results with natural depth and shine
• ME+, up to 60x less likely to develop a new allergy to hair colour1
• Less hair damage colour after colour2
• Simple 1:1 mixing ratio (exept 0/43)
• Up to 100% grey coverage
• Up to 3 levels of lift

 
Pure Balance Technology
Designed to minimize the formation of free radicals during the color formation by deactivating impurities like metals present in hair. With Pure Balance Technology, the result is even pure color results with natural depth and shine and significantly less hair damage, color after color2.
 
ME+ technology
A scientific breakthrough designed to replace extreme sensitizers, PPD and PTD, reducing the risk of up to 60x less likely to develop a new allergy to hair color1.
 
Application
Select the desired shade and always mix it 1:1 with the new Welloxon Perfect. (please note that Koleston Perfect ME+ cannot be mixed with old-formula Welloxon).
Development time 30-40 mins (15-25 mins with heat). (The development time depends on the oxidant strength and the desired colour result.) Follow exactly the instructions for use enclosed with the product.
 
After Treatment
After completion of the development time, emulsify the color with a little warm water and rinse out well. Lightly shampoo with Wella Professionals Brilliance Shampoo or SP Color Save Shampoo. To neutralize oxidation residues and stabilize color, use Wella Professionals Color Post Treatment or SP Color Save Emulsion.
 
1) for people not allergic to hair colourants: Although the risk of developing new allergy is reduced, there remains a risk of allergic reaction. Always ask your stylist to perform an Allergy Alert Test 48h before each colouration. Strictly follow safety instructions.
2) Versus previous Koleston Perfect. Valid for Koleston Perfect with Pure Balance Technology.